CHICAGO — Drag royalty Shea Couleé is giving Goose Island a drag makeover for its latest brew, arriving next month for Pride.
The Shea Coul-Alé is a “light and lemony urban wheat pale ale” inspired by “the essence of Chicago’s vibrant drag scene,” according to a press release. It was curated by Couleé in collaboration with Goose Island and DoStuff Media (the parent company of Do312).
The beer, which comes in a hot pink and yellow can, will be available for preorder June 3 and more widely available June 8.
A portion of its profits will go toward TransTech, an incubator founded by “Pose” actress and activist Angelica Ross that supports transgender people in the workforce.
Couleé, who represented Chicago as a finalist in the ninth season of “RuPaul’s Drag Race,” returns to the workroom to compete in the show’s fifth “All Stars” season, premiering June 5.
Tying into the beer’s launch, Couleé will host a live-streamed “Cooking With Couleé” show during a Goose Island takeover of gay.do312.com.
Jake Wittich is a Report for America corps member covering Lakeview, Boystown and Lincoln Park for Block Club Chicago.
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