PORTAGE PARK — After decades of collecting vinyl, Tony Assimos’ collection swelled to an unruly size.
He started selling them online, but as he grew exhausted with his day job his girlfriend suggested something bigger: why don’t you do what you’ve always wanted and open a record store of your own?
Later this spring, his lifelong dream will become a reality when Tone Deaf Records, 4356 N. Milwaukee Ave., opens in Portage Park.
“It’s not a huge shop, but I envision having events here,” Assimos said. “I plan on having art on the wall for sale from local artists and having art openings too.”
Tone Deaf will sell vinyl records alongside some CDs and t-shirts, as well as accessories and cleaning supplies for record players. Assimos also wants to offer a recording cleaning service.
As for how the store’s name came about, Assimos said it’s from a nickname a friend once gave him.
“Well my friend and I were at a bar once and he’s kind of a goofball. He thought it would be a good name for a store based on my name. You know Tony, Tone Deaf,” Assimos said.
“It kind of stuck and while he was joking around it kind of stuck in the back of my head,” he said. “It also kind of has two meanings, because a lot of the music I like and a lot of what I want to sell is sort of on the underground side of things, noisy music like punk and metal and crazy sounding music.”
Assimos is aiming for a soft opening sometime in May and then a grand opening party soon after with live music and food.
Do stories like this matter to you? Subscribe to Block Club Chicago. Every dime we make funds reporting from Chicago’s neighborhoods.